Instagram Feed connection types: Benefits and Differences

In our Instagram Feed widget, you can display posts by adding a username, hashtag, or by linking your widget to Instagram through authorization.

This article explains the differences between these connection types and their benefits.

If your Instagram Feed widget was created before August 5, 2024, the connection settings in the Source Type tab may look slightly different.

Instagram Source Types

For step-by-step instructions on setting up your Instagram Feed source, refer to this article: Setting the source of your Instagram Feed.

Account and Hashtag (Public)

With these public connection types, no Instagram login is required. Simply add a username or hashtag, click Search, and you're done:

Key features of these connection types:

1

The Account and Hashtag types only work with public Instagram accounts (open to everyone, no age or country restrictions).

2

Both types display the number of posts, followers, and following in the widget header, along with likes and comments on posts:

Business (API)

When using an Instagram account as your source, you can connect it through authorization via your Instagram or Facebook profile:

Only professional Instagram accounts can be connected via the Business API. For instructions on how to identify your account type and switch to professional, check this tutorial: How to Identify and Switch Your Instagram Account Type.

Key features of this connection type:

1

The Business account connection allows you to link Instagram profiles with access restrictions.

2

This connection does not support displaying the number of posts, followers, following, or profile picture in the widget header. However, likes and comments are still visible.

Now you can easily choose the Instagram Feed connection type that suits your needs! šŸ˜Š

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