How to Filter Posts in Instagram Feed

If you'd like more control over the content displayed in your Instagram Feed, you can use filters to show certain posts or exclude content you don’t want to feature. This article explains how to set up filters and limit the number of posts in your feed.

Filtering Posts

Once you’ve added an Account or Hashtag source to your widget, you can use Filters to control which posts are displayed. Filters are not available for Mentions & Tags sources.

In your widget editor, open the Content tab and select the source you want to filter. Scroll down to Filters and click + Add Filter:

You can choose from the following filters:

1. Keyword — Show or exclude posts containing a particular word or phrase.
2. Specific post — Show or exclude an individual post using its Instagram URL.
3. Hashtag — Show or exclude posts containing a particular hashtag.
4. Date — Show posts published after the selected date.

For the Keyword, Specific post, and Hashtag filters, choose whether to show or exclude matching posts, enter the required value, and click Done:

Use Show filters to create a focused feed — for example, to display only posts from an account that use a campaign hashtag. Use Exclude filters to remove irrelevant posts, e.g. when your source hashtag is too broad.

For the Date filter, select a date from the calendar and click Done:

You can also filter your feed by content type to show only videos, images, carousels, or Reels. Learn more in our guide: Filtering Instagram Posts by Content Type.

Using Multiple Filters

When you add multiple filters, they work in two stages:

1. Show filters add posts. Each Show filter creates its own list of matching posts, and the widget combines these lists.
2. Exclude filters remove posts. If a post matches an Exclude filter, it will be removed even if it also matches a Show filter.

The filters don't narrow one another. For example, adding a Date filter will add posts published after that date, but it will not remove older posts added by another Show filter. The order in which you add the filters does not affect the results.

Limiting the Number of Posts

Another way to customize your feed is by setting the maximum number of posts it can display. The widget will show the selected number of most recent posts.

To set the limit, open the Settings tab, find the Content section, enable Limit Total Number of Posts, and set the number of posts:

That’s it! You can now control which posts appear in your Instagram Feed and how many are displayed. 😊

If you need any help, feel free to contact our Support team — we’ll be happy to assist!